HTC to sponsor the 2007 Gumball 3000 Rally

By: | Apr 24th, 2007 at 01:44PM
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HTC Europe has joined on board to sponsor the 2007 Gumball 3000 Rally. What does this mean? Every car in the race will be fitted with a T-Mobile MDA Compact III as a dedicated navigation PDA. Since all the T-Mobile MDA Compact III’s have embedded GPS receivers, this makes the route a lot easier on the drivers. The rally starts from London on April 29th, going through France, and Belgium to Amsterdam, and then on to Frankfurt and Istanbul. After Frankfurt the drivers will carry on to Athens, and the final leg of the rally brings the drivers back to London through Prague, and Berlin. Damn. HTC is also giving away some HTC devices for the normal casual drivers as well. They have a HTC Gumball Rally Challenge game, and a prize drawing to win a PDA used by Jay Kay of Jamiroquai. Noice!

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Jonathan S. Geller

Jonathan S. Geller

Jonathan Geller is the founder of Boy Genius Report, now known as BGR. What began as a column on popular gadget blog Engadget quickly grew into one of the site’s biggest draws, and Jonathan soon detached the wildly popular column to create what has since become the biggest mobile news destination in the world.


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