Warner Music Group On Board with Nokia’s Comes With Music
This morning Nokia announced a major victory in its fight to become a digital music retailer. Warner Music Group, one of the biggest record labels in the industry, has signed on as a content provider for Nokia’s still-unfolding ‘Comes With Music’ offering. We have discussed Comes With Music a few times here on BGR but the concept in a nutshell is that Nokia is building a mobile music service. The mobile music store has already launched in several regions and Comes With Music would grant purchasers of certain handsets a year of all-you-can-eat free music downloads from said store. Nokia has stated that Comes With Music will launch in the second half of this year but the all-knowing interweb has had mixed feelings about the potential of the offering. We think that if Nokia can be a bit more forward-thinking and throw some technology advancements into the mix they could really have a winner on their hands. As it stands now however, we’re not sure we’ve seen enough innovation to really make Nokia’s offering stand out. Playing catch-up just isn’t going to cut it in this day and age so hopefully Nokia has a few surprises waiting for us at the launch.
Zach Epstein
Zach Epstein is the Executive Editor of BGR. He has 10 years of industry experience, first in marketing and business development with two private Telcos, then as a writer and editor covering business, technology and telecommunications.
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