Disney to bring new content to Hulu?

By: | Mar 29th, 2009 at 04:36PM
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Filed Under: Home Entertainment, Rumors, Services, Video

Hulu may be getting a healthy dose of new programming content courtesy of Disney. According to sources close to the situation, Hulu and Disney are in serious negotiations to bring Disney programming to the online video portal. The talks reportedly focus on ABC programming content which include the popular TV series  Desperate Housewives and LOST, but may include programming from other Disney assets as well. In exchange for providing content, Disney is requesting an equity stake in Hulu on par with NBC Universal and News Corp and possibly performance incentives. With the relationship between Hulu and CBS souring, Hulu could use a high profile deal to boost its position in the increasingly competitive online video marketplace.

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