Microsoft announces October 22nd launch for Windows 7
Mark your calendars, Windows fans. Ballmer’s crew has just made the launch date for Windows 7 official: October 22nd, 2009. Since Microsoft first released Windows 7 to the public in beta form (and even well before then), feedback has been overwhelmingly positive. In fact, many were caught by surprise. Windows 7 is a breath of fresh air to those who were blindsided by a disastrous Vista launch and who didn’t bother to stick around to sample later, infinitely more stable/usable builds. Despite the fact that it has maintained its market share very well, Microsoft has been in a constant battle to revitalize its image since then. Efforts were hit and miss until the company’s latest effort, the Laptop Hunter campaign, which has been very well received. Apple’s “I’m a Mac” campaign simply rehashes the same jabs over and over at this point and with a global recession in full swing, shoppers seem much more receptive to Microsoft’s message of affordability and value than Apple’s recycled quips. If Redmond can ride the wave until October, Windows 7 could certainly be a death blow to Apple’s already-dwindling market share. That is, if we don’t see a more affordable option from Apple before then.
Zach Epstein
Zach Epstein is the Executive Editor of BGR. He has 10 years of industry experience, first in marketing and business development with two private Telcos, then as a writer and editor covering business, technology and telecommunications.
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