Apple asks Toyota to pull jailbreak ad campaign
Toyota recently launched a publicized campaign that placed a special Scion-branded theme pack in the Cydia store for jailbroken iPhone users to enjoy. The move was seen as progressive considering Toyota’s decision to embrace the jailbreak community, but a new report reveals that the theme pack has since been pulled from Cydia. According to the report, Toyota’s advertising agency claims Toyota was contacted by Apple and asked to have the theme removed from Cydia. Toyota complied, of course, and had its agency contact the theme’s publisher to have it taken down immediately. Apple has been openly opposed to the jailbreak community in the past, and this latest move hardly comes as a surprise.
Zach Epstein
Zach Epstein is the Executive Editor of BGR. He has 10 years of industry experience, first in marketing and business development with two private Telcos, then as a writer and editor covering business, technology and telecommunications.
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