Research In Motion on Monday announced that Co-CEO Jim Balsillie will take over the role of Chief Marketing Officer following the recent departure of CMO Keith Pardy. Balsillie will remain Co-CEO alongside Mike Lazaridis as well, and both chiefs will also be co-chairmen of RIM. RIM’s former marketing chief, Keith Pardy, left the company for personal reasons back in March, just over one month ahead of RIM’s BlackBerry PlayBook launch.
Balsillie to take over chief marketer role at RIM
Updated Dec 19th, 2018 7:13PM EST
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