HTC to launch as many as eight new smartphones in Q3
HTC chief executive Peter Chou on Tuesday said that the Taiwan-based smartphone vendor is scheduled to launch between six and eight new smartphone models this quarter. HTC continues to report record quarter after record quarter, and the onslaught of new handsets it is preparing for the fall season will give the vendor a great shot to top the record 12.1 million smartphones it shipped in the second quarter. The popular smartphone maker currently expects to ship 13.5 million handsets in the September quarter, its CEO says. Chou also stated that all of the devices HTC launches in the third quarter will be middle or high-end models, which will likely help the average selling price of HTC phones back up after it slid 2.8% in the second quarter. Taiwan Economic News notes that HTC’s third-quarter earnings per share is now projected to reach NT$22, while full-year EPS is expected to fall between NT$82 and NT$85.
Zach Epstein
Zach Epstein is the Executive Editor of BGR. He has 10 years of industry experience, first in marketing and business development with two private Telcos, then as a writer and editor covering business, technology and telecommunications.
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