Microsoft's Massive Windows 8 Push Includes Opening 32 'Pop-Up' Shops This Year
In the coming weeks Microsoft (MSFT) will make its mark with three new products: Windows 8, Windows Phone 8 and the Surface tablet. In order to get the word out about its new re-imagined operating system, Steve Ballmer's team of marketers are planning to open 32 "pop-up" shops in North America, according to Information Week. The stores probably won't have quite the punch that Apple (AAPL) Stores do, but they should at least provide many customers with a first-hand experience of Windows 8's tile-based user interface. A full list of the upcoming pop-up shops follows below.
Per The Verge, Microsoft has selected the following locations for its pop-up stores:
- Aventura Mall – Aventura, FL
- Beachwood Place – Beachwood, OH
- Cherry Creek Shopping Center – Denver, CO
- Dadeland Mall – Miami, FL
- Eaton Centre – Toronto, Ontario
- Fashion Mall at Keystone – Indianapolis, IN
- Fashion Show Mall– Las Vegas, NV
- Glendale Galleria – Glendale, CA
- Mall at Green Hills – Nashville, TN
- Mall in Columbia – Columbia, MD
- Metropolis at Metrotown – Burnaby, BC
- Montgomery Mall – Bethesda, MD
- Natick Collection – Natick, MA
- North Star Mall – San Antonio, TX
- Oakridge Centre – Vancouver, BC
- Penn Square Mall – Oklahoma City, OK
- Perimeter Mall – Atlanta, GA
- Roosevelt Field Mall – Garden, City, NY
- Ross Park Mall – Pittsburgh, PA
- Saint Louis Galleria – St. Louis, MO
- San Francisco Centre – San Francisco, CA
- South Shore Plaza – Braintree, MA
- Southpark Mall – Charlotte, NC
- Stonebriar Centre Mall – Frisco, TX
- Streets at Southpoint – Durham, NC
- Time Warner Center – The Shops at Columbus Circle – New York, NY
- Washington Square– Portland, OR
- West Edmonton Mall – Edmonton, Alberta
- Westfarms Mall – West Hartford, CT
- Westfield Garden State Plaza – Paramus, NJ
- Woodland Hills Mall – Tulsa, OK
- Woodlands Mall – Woodlands, TX