Jumptap recently released a report that separated the 50 states by mobile operating system. It mapped out which states are prominently iOS users, which use Android the most, and which states use BlackBerry smartphones based on 83 million users on its ad network. New England and the Midwest represented the largest pockets of iOS users while Texas, California and much of the West were Android users. New York is primarily a BlackBerry state, perhaps due to the number of corporate users in New York City. Alaska w...

According to a new report, the Department of Justice and the Federal Trade Commission have come to an agreement that the latter will open a formal investigation into Apple’s iPhone policies. The investigation will look into whether or not Apple’s prohibiting developers from using cross-compilers is anti-competitive. It is unclear whether or not the FTC will also look at Apple’s ban of Adobe Flash on iOS devices as well as section 3.3.9 of the iOS developers agreement which blocks Google̵...

Surprise! The U.S. government is once again going to throw Apple under the microscope and investi alleged anti-competitive practices, this time for the new language Apple is using in section 3.3.9 of its developers agreement which appears to be directed straight at Google’s AdMob. This information comes to us by way of The Financial Times. This would mark the second time that federal regulators have looked at Apple relating to mobile ads and one of many other preliminary investigations. It was just yes...

In a post on his blog this morning, AdMob founder Omar Hamoui lambasted Apple for anti-competitive behavior pertaining to the most recent changes to section 3.3.9 of the iOS developers agreement. According to Hamoui, if Apple should chose to enforce what is written in the agreement, Apple would be erecting “artificial barriers to competition” which “hurt users and developers and, in the long run, stall technological progress.” While there is in reality very little that anyone can do ...

Six months after it first put in a bid of $750 million, Google today formally completed its acquisition of mobile ad giant AdMob. This news comes one week after the FTC finally gave Google the go ahead after completing a lengthy investigation into the purchase. So what’s next for Google? Other than preparing for an all-out war against iAd, Google is working to bring its mobile ad team with the AdMob crew so that they can get straight to work on creative ideas. Said Google’s Susan Wojcicki “W...

According to AdMob’s April 2010 Mobile Metrics Report, the number of iPhone OS devices in the US outnumber the amount of Android devices by a ratio of 2:1. AdMob estimates that for all of the 8.7 million Android smartphones in the US, there are 10.7 million iPhones and 18.3 million iPads and iPod touches. Worldwide, AdMob reports that there are 11.6 million Android devices compared to 27.4 million iPhones and 13.4 million iPads and iPod touches. Perhaps the most interesting facet of AdMobs report is ju...

On the eve of I/O 2010, Google CEO Eric Schmidt made some pretty interesting comments to Reuters. First and foremost on his mind was AdMob, the mobile advertising giant that Google has been trying to acquire since November of last year. The $750 million deal is currently on hold as the FTC looks into whether or not the sale could negatively impact developers that rely on mobile ad revenue. Although confident the deal will eventually be given the thumbs up, Schmidt vowed that his company would “fight ver...

According to mobile ad firm Smaato, U.S.-based Symbian users are 2.7 times more likely to click on a mobile ad than their iPhone OS using countrymen. The findings, based on 6 billion ads served up by 40 ad companies in the month of April, are quite puzzling when considering the infinitesimally small share of the U.S. smartphone market Symbian currently occupies. But GigaOm’s Kevin Tofel has what sounds like a very reasonable explanation for the stats: “Symbian is a more mature operating system in...

Steve Jobs and Eric Schmidt might have been able to put their differences aside yesterday as they enjoyed a cup of coffee, but the ol’ rivalry might soon be kicked up a notch Emeril Lagasse-style as there is now talk Apple is going to unveil its very own mobile advertising service on April 7th. Reportedly to be known as iAd (*face palm*), the service is thought to be built on top of Quattro Wireless, the mobile advertising company Apple snapped up in January. Not much else is known at present, although...

It looks like Apple is getting ready to take on Google in the mobile ad space as the latter had recently purchased AdMob for $750 million. Quattro Wireless, a direct competitor of AdMob, will be picked up by Apple for a cool $275 million according to BoomTown. The company has already raised approximately $30 million in venture capital funding since starting in 2006 and has worked with big names like the NFL, CBS and Univision. Quattro Wireless has also had a presence on mobile web and in-app ads on the iPhone...