Rovio on Wednesday announced that its Angry Birds franchise has surpassed one billion downloads across Android, iOS, Windows and Mac OS X, with 350 million downloads having been served in 2012 alone. The latest Birds installment, Angry Birds Space, was downloaded more than 10 million time in less than three days and a whopping 50 million times in 35 days, making it the fastest growing mobile game of all time. The immensely popular franchise generated $106 million for the company in 2011 and drew in 200 million active monthly users. Rovio’s video announcement follows below.

LG on Monday announced the beta release of its own iCloud competitor, dubbed LG Cloud. The service allows users to manage and consume all types of content across Android smartphones, PCs and smart TVs. “Most companies today only see the cloud as a storage device or in the case of YouTube or Flickr, only for one type of content,” LG’s Home Entertainment President and CEO Havis Kwon said. “LG makes the devices that millions of people watch content on so we can set a new yardstick for ease of use by setting up our own cloud service. Tomorrow’s consumers don’t want to go to one cloud for music, another cloud for video, another location for photos and yet another cloud for their office files. In the end, our solution is about making life more convenient.” LG Smart TV or smartphone owners may be eligible to receive 50GB of free LG Cloud storage for six months. The company’s cloud service will be offered in both free and paid versions, with each member allotted 5GB of free storage. Read on for LG’s press release.

LG INTRODUCES THE FIRST REAL STREAMING MULTIMEDIA CLOUD FOR ALL THREE SCREENS

Unique Cloud Service Offers Content Consumption and Seamless Connectivity via TVs, Mobile Devices and PC

SEOUL, APR. 30, 2012 — LG Electronics (LG) announced the beta opening of LG Cloud service on May 1 with the aim of providing seamless connectivity and streaming access to all digital content across various electronic devices. Although cloud is today’s hottest IT buzzwords, LG Cloud is the first that allows users to manage and consume all types of content on “three screens” which includes Android smartphones, PCs and smart TVs (including but not limited to CINEMA 3D models) without a separate set-top box.To use the service, users need to download the LG Cloud app from Google Play or LG SmartWorld app store from their Android smartphones, LG SmartWorld store from their LG Smart TVs or the LG Cloud website (www.lgecloud.com) from their PCs or laptops.

LG’s Cloud service automatically synchronizes smartphone content with the cloud server and the user’s PC and TV. Photos and videos taken with the smartphone can be viewed and streamed to the PC or TV almost instantaneously. Videos edited on a PC can be uploaded to LG Cloud for viewing seconds later on a smartphone. Unlike other cloud services, there’s very little waiting or lag time since the content is streamed to the TV, PC or smartphone, not downloaded first.

The difference is in LG’s Real-time Streaming Transcoding technology. The conversion happens on the server in realtime, not on the device. There is no need to worry about installing codecs or converters, everything happens seamlessly and in the background with no involvement from the user. No other cloud service can make this same claim.The service also works perfectly with 3D content. Vacation videos taken with an LG 3D smartphone can be uploaded via 3G or Wi-Fi to the LG Cloud service. Back home in the comforts of the living room, the family can watch the vacation footage as it streams from LG Cloud to their LG CINEMA 3D Smart TV in superb three dimensions.

To better develop cloud services that prioritize convergence, LG created a new division called Smart Business Center to focus specifically on content and services. Havis Kwon, President and CEO of LG’s Home Entertainment Company, is also responsible for the new Smart Business Center.

“Most companies today only see the cloud as a storage device or in the case of YouTube or Flickr, only for one type of content,” said LG’s Mr. Kwon. “LG makes the devices that millions of people watch content on so we can set a new yardstick for ease of use by setting up our own cloud service. Tomorrow’s consumers don’t want to go to one cloud for music, another cloud for video, another location for photos and yet another cloud for their office files. In the end, our solution is about making life more convenient.”

LG Cloud will be offered as both a free and paid service. Free storage space and pricing will differ market to market and will be announced separately as the service becomes available in that country.

Samsung’s iCloud competitor, dubbed S-Cloud, may be unveiled at next month’s Galaxy S III announcement in London on May 3rd, a South Korean newspaper reported on Friday. The service is similar to Apple’s offering but without any limitations on the type of content users can upload. The service is also expected to have access to popular TV shows, movies and music with free and paid content that will be available across a range of Samsung devices. The amount of storage allotted to users is rumored to be “more than 5GB,” although it isn’t clear if that will be free or is there is an associated charge. Earlier rumors suggested Samsung would delay the service after having trouble developing a suitable infrastructure for the global market. According to Maeil Business, however, the company has partnered with Microsoft to support its S-Cloud service.

[Via The Verge]

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NVIDIA sees its mobile system-on-a-chip graphics solutions surpassing the performance of the Xbox 360 in the coming years. A new graph the company shared with AnandTech highlights the performance of Tegra chips in comparison to those found within PCs and gaming consoles. The solid lines are estimated performance, while the dotted lines are trends. NVIDIA estimates that at some point in 2013, mobile graphic performance will match the Xbox 360 and by 2014, mobile performance will surpass that of the Xbox 360. Of course processor performance is hardly the only piece of the puzzle when it comes to gaming, and Microsoft and Sony will each have new consoles on the market in 2014.

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The Pew Internet & American Life Project’s latest poll indicates that one in five adults in the United States still doesn’t use the Internet. “Senior citizens, those who prefer to take our interviews in Spanish rather than English, adults with less than a high school education, and those living in households earning less than $30,000 per year are the least likely adults to have Internet access,” Pew Internet said. Almost half of those adults who don’t use the Internet found the technology irrelevant to them, with most having never used it before. About one in five adults claimed they didn’t know enough about technology to start using the Internet on their own, and only 10% were interested in using the Internet or email in the future. Overall Internet adoption rates have leveled off, however adults already online are using the Web more often than ever before. Pew’s study also showed that 88% of American adults have a cell phone, 57% have a laptop, 19% own an eReader, 19% have a tablet and 63% access the Internet wirelessly with one of these devices.

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Microsoft products fit into two different life cycle stages — mainstream support and extended support. With mainstream support, users receive free security updates, stability improvements, bug fixes and occasional new features. In the extended support phase, security updates are available for free but other fixes require paid support. Microsoft reminded Windows XP users earlier this week that XP is now in the extended phase, and it said support for the operating system and Office 2003 will be officially discontinued by April 2014. Mainstream support for Windows Vista has also officially ended as of Tuesday, along with support for Office 2007. Both Windows Vista and Office 2007 will be in the extended support phase from now until April 2017. Microsoft recommends that users with PCs running Windows XP and Office 2003 should migrate to Windows 7 and Office 2010 before support is completely cut off and systems are left vulnerable to new forms of malware.

[Via Ars Technica]

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On April 4th, 1975, two young programmers named Bill Gates and Paul Allen formed a partnership called “Micro-soft.” Gates was 22 years old at the time and Allen was just 19. The two young men had been friends since attending high school together in Seattle and after Allen took a job with MITS in Albuquerque, New Mexico in January 1975, Gates dropped out of his sophomore year at Harvard and moved to Albuquerque to form what would later become Microsoft. The pair moved from New Mexico to Bellevue, Washington in January 1979, and Microsoft would go on to incorporate on June 25th, 1981. The first Microsoft-powered IBM PC was unveiled later that year running Microsoft’s 16-bit MS-DOS 1.0 operating system, and the rest as they say, is history. Gates and Allen’s Microsoft went on to drive the personal computing boom that has taken place over the past three decades, and the firm’s upcoming Windows 8 OS looks to continue what the company’s founders started through the post-PC era and beyond. Happy birthday, Microsoft.

Android users who are looking to sell their old devices should be wary of the possible consequences. McAfee identity theft researcher Robert Siciliano warned that personal data from Android devices is not completely removed after a user activates the built-in wipe option, The Los Angeles Times reported on Friday. “What’s really scary is even if you follow protocol, the data is still there,” Siciliano said. If you have a BlackBerry or Apple device, Siciliano said your data can be fully deleted by following the manufacturer’s directions. As for smartphones running the Android operating system and computers running Windows XP, Siciliano recommends that people don’t bother with selling them at all. “Put it in the back of a closet, or put it in a vise and drill holes in the hard drive, or if you live in Texas take it out into a field and shoot it,” he said. “You don’t want to sell your identity for 50 bucks.” To test the security of various platforms, Siciliano purchased 30 smartphones and computers from Craigslist. The researcher was able to access personal data from 15 of the 30 devices through his own hacking efforts and the help of a forensic expert. The data obtained included bank account information, Social Security numbers, child support documents and credit card account log-ins.

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The International Data Corporation on Wednesday announced that shipments of smart connected devices —including PCs, tablets and smartphones — reached 916 million units and surpassed $489 billion in revenue in 2011. “Whether it’s consumers looking for a phone that can tap into several robust ‘app’ ecosystems, businesses looking at deploying tablet devices into their environments, or educational institutions working to update their school’s computer labs, smart, connected, compute-capable devices are playing an increasingly important role in nearly every individual’s life,” said Bob O’Donnell, vice president of Clients and Displays at IDC. The firm estimates that worldwide shipments of smart connected devices will top 1.1 billion in 2012 and double to 1.84 billion by 2016. IDC’s numbers represent a compound annual growth rate of 15.4% over the next five years. The firm also predicts that the number of Android-powered devices running on ARM CPUs will grow from 29.4% in 2011 to a market-leading 31.1% share in 2016. Apple’s iOS-based devices, on the other hand, are estimated to grow from 14.6% share in 2011 to 17.3% in 2016. IDC’s press release can be found after the break.

Nearly 1 Billion Smart Connected Devices Shipped in 2011 with Shipments Expected to Double by 2016, According to IDC

FRAMINGHAM, Mass.–(BUSINESS WIRE)–The universe of smart connected devices, including PCs, media tablets, and smartphones, saw shipments of more than 916 million units and revenues surpassing $489 billion dollars in 2011, according to the International Data Corporation (IDC). These numbers reflect the combined total from IDC’s Worldwide Quarterly PC Tracker, Mobile Phone Tracker, and Media Tablet Tracker.

“Whether it’s consumers looking for a phone that can tap into several robust ‘app’ ecosystems, businesses looking at deploying tablet devices into their environments, or educational institutions working to update their school’s computer labs, smart, connected, compute-capable devices are playing an increasingly important role in nearly every individual’s life,” said Bob O’Donnell, vice president, Clients and Displays at IDC.

Looking ahead, unit shipments for smart connected devices should top 1.1 billion worldwide in 2012. By 2016, IDC predicts shipments will reach 1.84 billion units, more than double the 2011 figure, as consumers and business of all shapes and sizes around the world are showing a nearly insatiable appetite for smart connected devices. This works out to a compound annual growth rate (CAGR) of 15.4% for the five-year forecast period.

A graphic illustrating the size and composition of the worldwide smart connected device market for the 2010-2016 forecast period is available at IDC.com. Instructions to embed the graphic into online news articles and social media can be found by viewing this press release on IDC.com.

In terms of platforms, IDC expects a relatively dramatic shift between 2011 and 2016, with the once-dominant Windows on x86 platform, consisting of PCs running the Windows operating system on any x86-compatible CPU, slipping from a leading 35.9% share in 2011 down to 25.1% in 2016. The number of Android-based devices running on ARM CPUs, on the other hand, will grow modestly from 29.4% share in 2011 to a market-leading 31.1% share in 2016. Meanwhile, iOS-based devices will grow from 14.6% share in 2011 to 17.3% in 2016.

“Android’s growth is tied directly to the propagation of lower-priced devices,” said Tom Mainelli, research director, Mobile Connected Devices. “So, while we expect dozens of hardware vendors to own some share in the Android market, many will find profitability difficult to sustain. Similarly, we expect a large percentage of application developers to continue to focus their efforts on iOS, despite the platform’s smaller overall market share, because iOS end users have proven more willing to pay for high-quality apps.”

Research conducted by IDC suggests that many individuals own and regularly use multiple smart connected devices. “We are in the multi-device age,” continued O’Donnell, “and we believe the number of people who use multiple devices will only continue to increase. The trick, moving forward, will be to integrate all these devices into a unified whole through use of personal cloud-type applications and services. That’s the real challenge of what we have often called the ‘PC Plus’ era.”

“Smartphone growth will be driven by Asia/Pacific countries, especially China, where mobile operators are subsidizing the purchase of 3G smartphones, thus increasing the total addressable market. In many if not all instances, the smartphone will be the primary connection to the Internet,” said Will Stofega, program director, Mobile Phone Technologies and Trends. “In countries where devices are not subsidized by the mobile operators, competitive and component-based pricing will help drive volume.”

Hewlett-Packard on Wednesday confirmed earlier reports of a major reorganization within the company. The firm plans to merge its Personal Systems Group, responsible for PCs, with its Imaging and Printing Group. Current boss of the company’s printer division Vyomesh Joshi will retire after 31 years at the company, and current PSG executive vice president Todd Bradley will run the combined operations. ”This combination will bring together two businesses where HP has established global leadership,” HP CEO Meg Whitman said. “By providing the best in customer-focused innovation and operational efficiency, we believe we will create a winning scenario for customers, partners and shareholders.” HP’s full press release follows below.

HP Announces Organizational Realignment

PALO ALTO, Calif., March 21, 2012

HP today announced an organizational realignment to improve performance and drive profitable growth across the entire HP portfolio.

As part of this realignment, HP’s Imaging and Printing Group (IPG) and its Personal Systems Group (PSG) are joining forces to create the Printing and Personal Systems Group. The combined entity will be led by Todd Bradley, who has served as the executive vice president of PSG since 2005.

Vyomesh Joshi, executive vice president of IPG, is retiring after a highly accomplished 31-year career at HP. Under Joshi’s leadership, IPG has grown revenue from $19 billion to $26 billion, and doubled its operating profit to approximately $4 billion.

“VJ embodies the spirit of HP and his impact on the company has been tremendous,” said Meg Whitman, president and chief executive officer, HP. “Under his leadership, IPG accelerated innovation and pioneered solutions that transformed the printing market. We wish him the very best as he embarks on a new chapter in his life.”

Combining these two entities will rationalize HP’s go-to-market strategy, branding, supply chain and customer support worldwide. This will lead to a better customer experience and drive innovation across personal computing and printing. This realignment is expected to provide opportunities for cost savings and accelerate HP’s ability to pursue profitable growth and reinvest in the business.

“This combination will bring together two businesses where HP has established global leadership,” said Whitman. “By providing the best in customer-focused innovation and operational efficiency, we believe we will create a winning scenario for customers, partners and shareholders.”

In addition to combining PSG and IPG, HP also is taking steps to unify and streamline certain key business functions.

The Global Accounts Sales organization will join the newly named HP Enterprise Group. This group will be led by David Donatelli and includes Enterprise Servers, Storage, Networking and Technology Services.

The new structure is expected to speed decision making, increase productivity and improve efficiency, while providing a simplified customer experience. A new role for Jan Zadak, executive vice president for Global Sales, will be announced at a later date. Zadak will work with Donatelli to ensure an orderly transition.

HP also announced that it will unify its Marketing functions across business units under Marty Homlish, executive vice president and chief marketing officer, HP. This will allow for even more effective brand-building and marketing activities, and will create efficiencies across the business units.

HP’s Communications employees worldwide also will be similarly unified under Henry Gomez, executive vice president and chief communications officer, HP. Together these two moves will create a more powerful voice to demonstrate the power of “One HP.”

Finally, HP is moving the Global Real Estate function from Finance into Global Technology and Business Processes to address real estate consolidation and improve the workplace experience for HP employees.

“Ensuring we have the right organizational structure in place is a critical first step in driving improved execution, and increasing effectiveness and efficiency,” added Whitman. “The result will be a faster, more streamlined, performance-driven HP that is customer focused and poised to capitalize on rapidly shifting industry trends.”

Hewlett-Packard will reportedly soon undergo a reorganization that will see its Personal Systems Group merged with its Imaging and Printing Group. AllThingsD cites multiple unnamed sources in reporting the news, and additional details are light for the time being. Vyomesh Joshi, currently the executive vice president in charge of HP’s imaging and printing business, will leave the company as part of the reorganization. Executive vice president Todd Bradley will reportedly run the merged businesses.

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Early rumors suggested that devices running Microsoft’s next-generation Windows 8 operating system might launch as soon as this summer, but a new report places the platform’s public release in the fourth quarter. Citing multiple unnamed sources, Bloomberg on Tuesday reported that Microsoft will complete work on Windows 8 this summer, and the first wave of PCs and tablets powered by the new OS will launch in October. Intel x86 and ARM-based devices will both become available at the same time, and Microsoft will reportedly announce its launch plans to industry partners during an event in April. BGR recently reviewed Microsoft’s Windows 8 Consumer Preview, which was unveiled during a press conference at Mobile World Congress last month, and we called it a first glimpse at the future of computing.

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Apple on Wednesday unveiled its new iPad, a sleek slate with a stunning 2,048 x 1,536-pixel Retina Display, a speedy Apple A5X processor and embedded 4G LTE. The Cupertino, California-based company repeatedly tossed around its “post-PC” buzzword — Apple’s post-PC devices accounted for 76% of its revenue in the fourth quarter last year — and there is no question that the new iPad will be a hit. Does it spell the end for PCs, however? Not according to market research firm Gartner. Read on for more.

In 2011, the PC market was flat according to Gartner. Shipments totaled 350 million units last year, just as they did in 2010. Despite increased pressure from Apple’s new iPad and a continued flurry of Android tablets due to hit the market in 2012, Gartner sees the PC market picking up this year, with shipments growing 4.4% to 368 million units. The firm’s projected growth is hardly impressive compared to the 13.8% the PC industry grew in 2010, but it does point to a rebound.

“PC shipments will remain weak in 2012, as the PC market plays catch up in  bringing a new level of innovation that consumers want to see in devices they purchase,” Gartner analyst Ranjit Atwal said in a statement. “The real question is whether Windows 8 and ultrabooks will create the compelling offering that gets the earlier adopter of devices excited about PCs again.”

Atwal does suggest that media tablets like the iPad could begin to have a direct impact on PC sales moving forward, which is a notion many industry watchers had rejected until recently. ”Consumers will now look at a task that they have to perform, and they will determine which device will allow them to perform such a task in the most effective, fun and convenient way,” the analyst said. “The device has to meet the user needs not the other way round.” Gartner’s full press release follows below.

Gartner Says PC Shipments Will Grow 4.4 Percent in 2012

PC Market to Exhibit Higher Growth by End of 2013

STAMFORD, Conn., March 8, 2012— Worldwide PC shipments are on pace to total 368 million units in 2012, a 4.4 percent increase from 2011, according to the latest forecast by Gartner, Inc. PC shipments are forecast to see higher growth by the end of 2013, when shipments are expected to reach more than 400 million units.

“PC shipments will remain weak in 2012, as the PC market plays catch up in  bringing a new level of innovation that consumers want to see in devices they purchase,” saidRanjit Atwal, research director at Gartner. “The real question is whether Windows 8 and ultrabooks will create the compelling offering that gets the earlier adopter of devices excited about PCs again.”

In addition, while the economic environment and supply issues played a key part in the weaker PC market, it was a lesser concern to PC vendors compared to the far greater issue of changing consumer dynamics.

Gartner analysts said that 2011 redefined the landscape of the device market. “The use of applications such as e-mail, social networking and Internet access, that were traditionally the domain of the PC, are now being used across media tablets and smartphones, making these devices in some cases more valued and attractive propositions,” said Mr. Atwal. “Consumers will now look at a task that they have to perform, and they will determine which device will allow them to perform such a task in the most effective, fun and convenient way. The device has to meet the user needs not the other way round.”

Gartner expects ultrabooks will garner greater attention in the latter half of 2012, as the industry looks for this platform to reinvigorate the mobile PC form factor. “However, PCs will face more  competition as we see new media tablets based on operating systems from Android and Microsoft, as well the new iPad,” Mr. Atwal said.

“Moreover, we expect the shift to the personal cloud will also accelerate as consumers increasingly adopt cloud-based services as part of their digital ecosystem,” Mr. Atwal said. “The evolution of the personal cloud will challenge vendors across all mobile devices markets and add to the hurdles for PC vendors to overcome to revive the PCs and differentiate them from tablets. The creation of content capabilities of PCs may not be enough to counteract the better content consumption capabilities of media tablets.”

Mature PC markets will continue to be replacement market driven and their volumes will be much less than their emerging market counterparts.

“Emerging markets are key to driving worldwide PC growth in both the short and long-term, and our expectation is that 2012 and then 2013 onwards will be supported by growth in emerging markets as their share increases from just over 50 percent in 2011 to nearly 70 percent in 2016,” said Mr. Atwal. “Emerging markets have very low PC penetration and even with the availability of other devices we still expect a steady uptake of PCs.”

Additional analysis is available in the Gartner on Demand webinar “Gartner PC and Media Tablet Forecast Update, 1Q 2012.” The webinar is available at http://my.gartner.com/portal/server.pt?open=512&objID=202&mode=2&PageID=5553&resId=1921116&ref=Webinar-Calendar.

Apple is said to currently be considering the launch of a new MacBook Air notebook PC with a 14-inch display. Citing unnamed sources within Apple’s supply chain, DigiTimes on Wednesday reported that Apple is considering a 14-inch ultra-slim laptop computer to better address consumers in China, where 14-inch models have between 35% and 40% of the portable computer market. The site had previously reported that Apple is working on a 15-inch MacBook Air model, a claim that a number of other reports have mirrored. DigiTimes first reported that Apple will launch the 15-inch Air in the second quarter this year, but then issued a new report two weeks later stating that the 15-inch model was slated to launch in the first quarter of 2012 alongside new 11-inch and 13-inch MacBook Air models. It is unclear if DigiTimes is now suggesting that Apple will launch a 14-inch model in China and a 15-inch model for the rest of the world, or if the company is considering replacing the previously-rumored 15-inch model with a slightly smaller laptop.

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Consumer technology hardware sales in the United States fell 0.5% percent in 2011, ending the year just shy of $144 billion according to market research firm The NPD Group. Roughly 60% of all sales were from PCs, TVs, tablets, eReaders, mobile phones and video game hardware, NPD said. Computers generated the most revenue with nearly $28 billion or roughly 20% of sales, with tablets and eReaders doubling sales to $15 billion in 2011. For the second year in a row, Apple led all consumer electronics brands and was the only one to increase sales during the holiday quarter, posting a 36% year-over-year increase. The Cupertino-based company accounted for 19% percent of all sales, almost double second-ranked Hewlett-Packard. Best Buy was the top retailer for the second year in a row, followed by Walmart and Apple respectively, with Staples and Amazon tied for fourth place. Online, direct mail and TV shopping channel sales increased 7% and accounted for 24% of all sales, up from 22% in 2010. Read on for NPD’s press release.

Apple tops 2011 as the #1 Brand and Best Buy is the #1 Retailer

PORT WASHINGTON, NEW YORK, FEBRUARY 13, 2012 – U.S. consumer technology hardware and consumable sales* fell just one half of a percent in 2011 ending the year at nearly $144 billion, according to leading market research company The NPD Group.

Nearly 60 percent of all sales in 2011 were driven by the top five categories; PCs, TVs, tablets/e-readers, mobile phones, and video game hardware, according to NPD’s Retail and Consumer tracking services and Mobile Phone Track. PCs (notebooks and desktops) generated the most revenue with nearly $28 billion in sales, accounting for almost 20 percent of sales, but that figure was a decline of 3 percent from 2010. Tablets/e-readers were the clear winner in 2011, nearly doubling sales to $15 billion in 2011.

“U.S. hardware sales growth is becoming harder and harder to achieve at the broad industry level,” said Stephen Baker, vice president of industry analysis at NPD. “Sales outside of the top five categories fell by 8 percent in 2011 as consumers shifted spending from older technologies to a narrow range of products.”

Apple benefited from this shift as it was the leading consumer electronics brand for the second year in a row. Among the top five brands Apple was the only one to experience a sales increase, posting a 36 percent rise over 2010. By the critical fourth quarter Apple accounted for 19 percent of all sales dollars, almost twice as much as number two Hewlett-Packard.

Top 5 U.S. Brands Based on 2011 Revenue

Brand Sales Growth/Decline
Apple 36%
Hewlett-Packard -3%
Samsung -6%
Sony -21%
Dell -17%
Source: The NPD Group/Consumer Tracking Service, Retail Tracking Service, and Mobile Phone Track

At the retailer level, Best Buy came out on top once again, followed by Walmart and Apple. Staples and Amazon tied for fourth place to round out the top five, a repeat of 2010.

Sales through online, direct mail, and TV shopping channels jumped 7 percent and accounted for 24 percent of all sales, up from 22 percent in 2010. Sales through these non-retail channels captured 25 percent of industry revenue in the fourth quarter of 2011.

“While in-store sales fell about 2.5 percent in 2011, the growth in online volumes for retailers meant that retail name plates still accounted for well over four of every five dollars spent on CE hardware in the US,” said Baker. “Despite their sales strength, retail stores still face serious challenges in 2012 as volumes in the traditional CE categories, which once carried these stores, continue to slide. It shouldn’t be forgotten, however, that a large majority of mobile phones and tablets/e-readers (the two fastest growing CE categories) have mostly been driven through in-store experiences.”