Moments ago at the Guggenheim Museum in New York City, Apple’s VP of marketing Phil Schiller announced what has been rumored for weeks — Apple is setting its sights on the textbook industry. It seems that Apple will be more of an ally to textbook publishers with its new initiative, however, which is a drastically different approach from the company’s entrance into the music business when it ruffled the feathers of the major labels. Noting the challenges kids face in school, Apple is playin...

Apple may be working on bolstering its educational content in order to drive the adoption rate of iPads in schools. Apple is holding a press event in New York City tomorrow where we will no doubt hear more on what the company has planned for education. “Apple will raise a lot of awareness about digital textbooks and how education is going digital,” Osman Rashid, the CEO of e-textbook software firm Kno Inc. told Bloomberg. The latest reports suggest the Cupertino-based company will unveil “tools t...

AllThingsD is reporting that Apple is planning a media-related event that will take place at the end of January. It’s said that the event won’t be centered around an iPad 3 announcement, nor one around an update on Apple’s TV hobby, but one with Apples Senior VP of Internet Software Eddy Cue. Because Cue is involved, AllThingsD is concluding that this event is most likely around publishing or advertising.UPDATE: TechCrunch says iBooks and publishing will be the focus of this small event. (mo...

You no longer need an iPad to purchase and read some of your favorite magazines on a tablet. On Wednesday Next Issue Media — an independent media venture founded by Conde Nast, Hearst Corporation, Meredith, News Corp. and Time Inc. — released an early build of its new Android publishing platform. It’s home to popular titles such as Esquire, Popular Mechanics, Parents, New Yorker, Fortune, and Time. The applications for each magazine are only available on Samsung’s original Galaxy Tab on Verizo...

News Corp’s iPad-only newspaper The Daily is finally official and we couldn’t be happier to put this drawn-out ordeal behind us. News Corp CEO Rupert Murdoch was on hand at a press conference on Wednesday to introduce his new pride and joy, and details are as follows: The Daily, as one might assume, will ba a daily paper — available only on the iPad to start — and new issues will be available 365 days each year. The Daily will be interactive, packed full of 360-degree photos and original video...

When Apple’s iPad was first introduced earlier this year, magazine publishers saw a great opportunity to combat declining subscriptions with a new distribution channel. The iOS-powered iPad would also allow publishers to get creative and introduce enhanced, interactive features that could not be achieved with traditional print. According to numbers available from the Audit Bureau of Circulations, however, magazine publishers’ hopes of having found a savior in the iPad are all but dashed. Every big...

Back in June, Steve Jobs claimed that the iPad had captured 22% of the ebook market since its release in April of this year. J.A. Konrath, a popular fiction author, has recently stated that he is not seeing anywhere close to the figure touted by Apple’s CEO. In a recent blog post, Mr. Konrath wrote:Publishers might be looking at enriched or enhanced ebooks as their new big-ticket items to replace hardcovers. But the major ebook retailer, Amazon, isn’t set up for video. Kindle isn’t even able to do c...

There’s no getting around it — WordPress applications for the BlackBerry don’t exist. Well, there are a small few, but they’re so bad that they’re not even worth mentioning. The first one actually worth a write-up, though, is ScreamingToaster’s Wicked WordPress application. We’ve been using it on and off for a little over a month and like the way the app functions. It’s the first application which has a decent enough GUI to be considered friendly and it’s ...