With all of the money RIM is dumping into its U2 sponsorship, a bit of irony shined through earlier this week when Palm announced its secondary stock offering. The big news that came alongside Palm’s offering was that Elevation Partners, already Palm’s largest investor, gobbled up another 2.2 million shares of Palm for a cool $35 million. The private equity firm now owns a total of 67.8 million common shares of Palm stock in addition to its 376,000 preferred shares, totaling about 42 percent of th...

But U2 doesn’t love BlackBerry, nor give a shit about them. That’s the feeling I get after attending the kick-off concert for U2′s 360 U.S. tour. What’s incredible is that after thinking about this strange and odd pairing of two corporate brands, it makes less sense than I even previously thought. For starters, it’s a pretty large investment to be the title and only sponsor for a huge national or worldwide tour — major money. If we had to guess we’d say RIM paid a min...

If you’re one of those people who hates it when celebrities meddle with your phones, you might want to skip this one. We’ve known for about a month now that U2 has partnered up with RIM for U2′s upcoming “U2 360″ World tour, but according to Canada’s Globe and Mail, there might just be a bit more to the RIM/U2 deal than a bunch of BlackBerry posters and SWAG at concert venues. When asked about the partnership, Bono had this to say, “I’m very excited about this. ...

Apple and pop band U2 have long enjoyed a successful business relationship that proved to the world there is such a thing as an overwhelming display of smugness. It all started back in 2004 with the release of the iPod U2 Special Edition but now it looks like those days are over. RIM has signed on as official tour sponsor of U2′s upcoming “U2 360″ tour which will see U2 play in both Europe and North America. U2′s manager has already hailed this partnership as something that will foster...