T-Mobile on Monday introduced several new postpaid and prepaid plans headlined by a variety of throttled unlimited options that cater to a wide range of data-hungry smartphone users. The new individual unlimited plans start at $59.99 for unlimited nationwide voice calling and unlimited text messaging, and then become incrementally more expensive when unlimited data is added. Users can opt for unlimited data with 200MB of “high-speed” data for an extra $10 each month for a total of $69.99, 2GB of high-speed data for a total of $79.99, 5GB of high-speed data for $89.99, or 10GB of high-speed data for $119.99 each month. Once the high-speed data ceiling on one of the aforementioned plans is reached in a single month, data speeds will be reduced significantly — or “throttled” — until a new billing period begins. T-Mobile revamped several other postpaid plans and added two new prepaid options as well, and the details can be found in the press release below or on the carrier’s site.

T-Mobile’s New Unlimited Rate Plans Make Data Even More Affordable for Families on America’s Largest 4G Network

New T-Mobile plans feature unlimited data with no overages

BELLEVUE, Wash. — May 23, 2011 — T-Mobile USA, Inc. today announced a new suite of family and individual plans that expand on the exceptional value and consumer choice the company provides to make data affordable for families on America’s Largest 4G Network^™.

The plans, available for new and existing customers, offer single-line and multiline options with a range of price points for talk or unlimited talk, unlimited text and unlimited data — with no data overages —  offering 200 MB, 2 GB, 5 GB or 10 GB of high-speed data. Each of the plans also includes unlimited nationwide T-Mobile to T-Mobile calling, and unlimited nights and weekends. T-Mobile also continues to offer one of the industry’s most affordable entry-level unlimited data plans, starting at just $10 for 200 MB of high-speed data per billing month.

Beating the competition, T-Mobile’s $139.99 unlimited family plan with unlimited talk, unlimited text and unlimited data with 2 GB of high-speed data offers a savings of more than $350 per person, per year on a two-line annual plan, compared with similar smartphones plans from AT&T, Verizon and Sprint.¹

“Our new rate plans powered by America’s Largest 4G Network put us in an excellent position to capitalize on the 80 percent of wireless customers in America who want smartphones,” said Cole Brodman, chief marketing officer, T-Mobile USA. “We’re providing customers with the 4G coverage they need, an exciting portfolio of 4G smartphones, and the value and flexibility to meet the diverse desires of their entire family.”

T-Mobile’s family plans are also more flexible than ever, allowing customers to select different data options and add-a-line features to meet the needs of first-time smartphone consumers, data-hungry young adults and text-centric teens all in one customized package.

The new family and individual plans are available now. To find the T-Mobile plan that best fits their needs, customers can visit http://www.t-mobile.com.

It was fun while it lasted folks, but all good things must come to an end. Apparently loyalty can only take you so far as T-Mobile reportedly prepares to retire its very attractive Unlimited Loyalty Plan. To refresh your memory, ULP gives loyal customers with solid payment histories unlimited minutes for $50 per month, unlimited data for $25 per month and a bunch of other great plan options. While the plan is still available to eligible customers, it will supposedly be retired some time between now and the end of June. In other words, if unlimited is your bag and you haven’t yet explored ULP as an option, it’s definitely time to get on the horn and see what Tmo can do for you before the offer expires.

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A day later than originally rumored, the T-Mobile “Unlimited Loyalty Plan” for loyal customers is now available nationwide. Starting March 2nd, customers who have been with T-Mobile for more than 22 months with a reliable payment history are being offered the new plan when they log in to their T-Mobile accounts. The plans, which were piloted in San Francisco a mere 10 days ago, provide unlimited minutes on an individual line for $49.99/month and unlimited minutes on a two-line Family plan for $89.99/month. Additional lines (up to three) can also be added to the Family plan for $39.99 each. Add-on features such as unlimited data ($24.99), unlimited BlackBerry data ($34.99) and unlimited messaging ($9.99) can be added to each line on an a la carte basis. As an added bonus, customers who add a line and port in a new customer from a competitor will receive a $135 credit on their bill. Damn good show, T-Mobile — let’s see how the competition responds, or rather, if the competition responds…

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If you’re a long-time T-Mobile customer in San Fransisco, you may be interested to know the new unlimited voice plan options we reported this past week have indeed become a reality. Woo! The above screen shot comes from MyT-Mobile.com where users in SF should now be able to get the skinny on these pilot plans straight from the horse’s mouth. To quickly recap, T-Mobile customers who have been with the company for at least 22 months and have accounts in good standing now have access to these unlimited voice plans. The individual plan runs $49.99 for voice only and you can cherry-pick data and messaging bundles to suit your needs. Those looking to go all out will pony up a very competitive $84.97 each month; $49.99 for the voice plan, $24.99 for unlimited data and $9.99 for unlimited messaging (SMS/MMS/etc). BlackBerry users will have to spend an extra penny each month ($49.99/voice, $34.99 for BlackBerry data) and family plans start at $89.99 for two lines, with up to three additional lines for $39.99 each. In other words, these are pretty amazing deals. We’re still keeping this one filed under rumor however, as we’ve yet to confirm with our ninjas that T-Mobile does in fact plan to take these puppies national on March 1st – just 10 days after beginning the pilot.

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This one has been flying all over the interwebs for the past 12 hours or so, but it looks like the birth of some ridiculously sexy new T-Mobile plans is just a few short steps from moving to confirmed status. As the source of these docs has been a tad shaky at times in the past however, we’ll still have to keep the rumor label on this puppy for the time being. Here’s the deal: T-Mobile is preparing to offer a new line of plans to “loyal” customers. Loyal, apparently, translates to an account that is at least 22 months old and has a solid payment history. Should all go according to, err, plan – the new unlimited options should become available nationwide shortly thereafter. Hit the jump for a breakdown of the new plans and launch details.

Single Line Unlimited Anytime Minutes:

Unlimited Anytime Minutes
Nationwide Service
LD/Voicemail/Conference Calling
Caller ID/Call Waiting/Call Forwarding
1 LINE of Service
$49.99 (before taxes)

FamilyTalk Unlimited Anytime Plan:

Unlimited Anytime Minutes
Nationwide Service
LD/Voicemail/Conference Calling
Caller ID/Call Waiting/Call Forwarding
2 LINES of SERVICE
$89.99 (before taxes)
–> Additional Lines (up to 3): $39.99

You can add $25.00 data features, and/or Unilmited Famliy Messaging ($20) pack to plan if wanted – most of the current add-ons are compatible with this rate plan (eg. WorldClass Roaming and International LD Discount Plan).

Also, any Hotspot@Home capable mobile device may take advantage of UMA service(s) with unlimited usage, per this unlimited anytime minute rate plan; no additional H@H add-on required.

———————–

(Unlimited Bundling Packs – Manual Configs)

Unlimited Voice/Data/Messaging Plan (single line): $84.99
Nationwide Service
LD/Voicemail/Conference Calling
Caller ID/Call Waiting/Call Forwarding
Unlimited Anytime Minutes ($49.99)
Unlimited SMS/MMS/Video/IM ($9.99)
Unlimited Data ($24.99)

-or-

Unlimited Voice/Blackberry Data Services (single line): $84.98
Nationwide Service
LD/Voicemail/Conference Calling
Caller ID/Call Waiting/Call Forwarding
Unlimited Anytime Minutes ($49.99)
Unlimited Blackberry Data ($34.99)

The new plans will supposedly launch first in San Fransisco as a pilot starting tomorrow, February 19th. Now here’s where things get fuzzy: If all goes well, T-Mobile allegedly has a nationwide launch slated for March 1st and will make the plans available to all “new/current T-Mobile customers”. A 10-day pilot program? Really? As nice as it would be to think that these plans will become available across the country just 10 short days after being restricted to “loyal” customers in one small market, something doesn’t add up here. We’ll keep an ear to the ground and update you as more info comes in.

Thanks to everyone who sent this in!

[Via WirelessAdvisor]

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