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Windows usage grows in November as Mac OS, Android, iOS inch down

Updated Dec 19th, 2018 7:38PM EST
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Microsoft’s desktop Windows operating system was the only major platform to show usage gains in November according to new data released on Tuesday. Using impressions served to desktop and mobile platforms to calculate market share, advertising network Chitika found that Windows gained 1.4% between October and November to climb to a 76.45% share. Apple’s Mac OS stayed in the No.2 spot but slid 0.35% to a 9.33% share, and iOS dropped 0.04% to a 6.76% share in November. Android dipped 0.58% to 3.93% while Linux shed a half a point to drop to 2.93%. Chitika noted that this is the first time Android’s share has declined in several months, though it anticipates a rebound in December. Charts outlining the firm’s findings follow below.

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Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.