Microsoft is reportedly in talks to partner with Chinese retailer Suning in an effort to distribute Windows Phones throughout the country. Suning has more than 700 stores in China and Microsoft is rumored to have agreed to give the retailer first dibs on Windows Phone and upcoming Windows 8 devices, Chinese news source QQ Finance reported recently. The deal may be imminent although it remains unclear which Windows Phone models will be sold in the country. It is also unclear how vendors are involved with the talks. Microsoft currently has a small slice of the smartphone operating system market but a big push in China could help drive momentum as it continues to battle Android and iOS for consumer interest. Research firms IDC and Gartner both predict that Windows Phone will have the second largest operating system share by 2015. Pyramid Research has even suggested the OS will surpass Android’s global share by 2013 driven by Microsoft’s new partnership with Nokia.
[Via WinRumors]
