Your Amazon Prime Subscription Comes With An Alexa Upgrade You Should Use More

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Amazon Prime comes with several benefits many people may not know about. Alongside being able to get fast and free shipping on items while shopping online and watching movies and TV shows through Prime Video, users can also use Alexa+ with their Amazon subscription. The service allows anyone with an Amazon Echo, Fire Stick, or the Alexa app to speak to the device to have it check the weather, remind you of tasks, control smart devices in your home, and much more.

Alexa+ is an upgraded version of the free Alexa available through the app, Amazon Echo, Alexa browser, Fire TV, or compatible device. Through Amazon Prime, Alexa+ is available completely free, making both Prime and Alexa+ worth paying for in 2026. To activate Alexa+ on your account, you need to be an Amazon Prime member and sign into Alexa using the same account you use on Amazon.

If you've never used Alexa or don't have an account, you can do so in a number of different ways. You can go to the Alexa website and sign in there, download the Alexa app off of the app store, or purchase an Amazon Echo device or sign in to an Amazon Fire TV where Alexa is available. Alexa is free to use, but if you don't have Prime, you can subscribe to an Alexa+ Standard plan for around $20 a month.

What you get out of Alexa+

Alexa+ is Amazon's advanced AI, which the company says offers a full experience through the app, browser, and Prime. Alexa+ features an enhanced version of its AI system that allows users to utilize Alexa to do a number of things that can save time and increase convenience. These include controlling your smart home devices from your computer and phone, unlimited photo and 5GB of video storage, shopping and ordering Amazon items, and the ability to hold conversations and have it remember details about previous requests.

Alexa+ includes several benefits for those who either use it through Amazon Prime or pay for the Standard tier. The only addition to using Alexa+ through Amazon Prime is that users also gain the benefits of Prime Video, Amazon Music, and many more features, as well. However, the Standard plan, not part of Amazon Prime, does come with 1TB photo and video storage, obviously much more than the 5GB of video through Prime.

Amazon states that Alexa+ is a smarter version of the free model, and includes an enhanced AI to help you answer questions and more. The Prime version comes with the latest AI model and advanced capabilities, as well as an Alexa+ upgrade with new features including home guard and music buddy.

Trouble activating Alexa+?

To gain the benefits of Alexa+ through Prime, you'll need to first sign into Alexa+ by using your Amazon account with Prime. The system should automatically detect that you have done so. If you're a Prime subscriber and have logged into Alexa+, you should gain the Prime Alexa+ benefits without having to do anything other than sign in. If for any reason you do have Amazon Prime and cannot access or use Alexa+, Amazon has a few possible ways for you to activate the service.

There are multiple possible causes as to why Amazon Prime users are unable to get into Alexa+ as part of their Prime experience. Make sure you have Amazon Prime specifically and not just Prime Video or Amazon's Free Shipping plan. Also check to see if your Prime subscription is suspended or paused. See if you have Prime sharing enabled, and check that you have a compatible Alexa+ device such as the app, browser, or an Echo.

Alexa+ is just another Amazon Prime perk you may not know about. It's a handy tool that can make life more convenient if you have a smart home, want to set reminders, or need a digital assistant to help you keep track of tasks. If you're already paying for Amazon Prime, so why not take advantage of a few extra features?

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